Day 1Tuesday
13 October 2026
- 13:00–13:50Registration
- 14:00–15:30Plenary session “Current Issues in Marketing Under Global Change”
- 15:30–16:00Coffee break
- 16:00–18:00Sessions of sections 1–4
International Research and Practice Conference · Moscow
Until the conference opens
Submissions closed on 11 October 2026, 12:00 MSK
The conference brings together specialists in marketing, advertising, branding, corporate communications and digital technology to discuss current challenges and emerging directions in the field. The programme includes a plenary session, thematic sections, presentations of research papers and applied projects, and a closing concert for alumni and guests.
Organiser — Department of Marketing, Faculty of Economics, RUDN University.
Co-organiser — Department of Advertising and Business Communications, IMEB, RUDN University.
Applications of artificial intelligence in marketing and educational practice.
How corporate communications are changing under new conditions.
Global markets, cross-cultural strategy and sustainable development.
Section of the Department of Advertising and Business Communications, IWEB RUDN.
Student section, presentation of research papers.
Student section, applied projects.
A collection of conference papers will be published and indexed in RSCI. The best papers will appear in academic journals.
RUDN University’s peer-reviewed journal on management and marketing.
Industry journal on marketing theory and practice. Indexed in RSCI.
Peer-reviewed journal indexed in RSCI.
Paper submission closed on 11 October 2026 at 12:00 MSK. The requirements and sample papers remain available for reference.
Registration closed on 11 October 2026 at 12:00 MSK. For participation questions, contact the organising committee at conference-marketing@rudn.ru.
No, registration and paper submission closed on 11 October 2026 at 12:00 MSK.
An author or group of authors may submit no more than one paper for review, to a single section of their choice.
The best papers will be published in peer-reviewed academic journals indexed in RSCI (see the Publications section).
The conference is held in hybrid format. Venue: Moscow, 6 Miklukho-Maklaya St., RUDN University main building.
Department of Marketing, Faculty of Economics, RUDN UniversityRegistration and paper submission are closed. For participation questions, contact the organising committee at conference-marketing@rudn.ru.
Closed on 11 October 2026, 12:00 MSK
Registration closed